Role: Graphic Designer, editor / Deliverable: Social media content, Marketing
USHER: The Vegas Experience
740 PROJECT
INTERNSHIP SUMMER 2022
I had the honor of crafting content to promote Usher's Las Vegas residency. Leveraging media assets provided by his personal photographer, I curated a compilation tailored for TikTok and Instagram Reels. This content aimed to captivate Usher's audience, generating excitement and engagement for his Las Vegas residency across these dynamic social media platforms.
USHER: 25th my way anniversary
740 PROJECT
INTERNSHIP SUMMER 2022
To promote Usher's 25th-anniversary release, I was entrusted with creating a promotional video. This involved compiling a blend of old and new content, all approved by the marketing team. Additionally, product shots of the vinyl set and booklet were provided to enhance the visual appeal of the video. The resulting promotional content aimed to effectively showcase the milestone release, capturing the essence of Usher's illustrious career and celebrating this significant anniversary.